af83.io

IN REALTIME

Air France & af83 !

By Pauline 20-08-2015

News_borne2

The design at the center of the improvement of the usage of the self-service kiosk

Af83 is proud to have collaborated with Air France on the project of the rethinking of their kiosk application.
In the context of welcoming and accompaning their passengers, Air France wished to improve the experience of the usage of the self-service kiosk available for the passengers to proceed to the boarding operations. The starting observation  was based on the number of travelers who quit during the process without having completed the task.

Cédric André-Masse, Innovation Manager of Customer Experience, explains in this interview our collaboration in the magazine « En Contact ».

The role of design was central in this project, whose purpose was to offer to the passengers a simple, reliable and useful service. The research phase, the analysis phase, and a multidisciplinary collaboration enabled the creation of the first version of a prototype on tablet before set it up in the first terminal in 2015.

The iterative and pragmatic approach made it possible to identify, design and quickly test the hypothesis by minding the diversity of the users and to iterate, to get the maximum of success.

Despite the difficult using context (travelers' stress, crowd and agitation at the airport), the service was unanimously welcomed by the passangers that judged it simple to use.

The project received the price of the « Observeur of Design 2016 » and will be exposed during one year at the Cité des Sciences beginning in January 2016. 

MORE NEWS

S_hot_and_all_news_space-apps
EVENT

af83, media partner of Space (...)

By Caroline 29-03-2013

S_hot_and_all_news_owf_tce_low
EVENT

af83 co organizer and sponsor (...)

By Marie 02-10-2013

S_hot_and_all_news_banniere-emf
NEWS

Get back to the EMF Camp

By Marie 23-12-2014

S_hot_and_all_news_retourprojetmeduse
EVENT

Feedback on the Jellyfish Project

By Ilana 10-09-2015